Category: Design

All in the experience – what makes a digital brand

What is needed for a brand to be called a digital brand? Well, a digital brand is not a brand with a presence online. What you have there…

Monochrome thinking – rules for beautiful logos

Here’s a six-point cheatsheet to help you make better logos in less time. In the last years, I’ve worked on a few projects where I’ve had to create…

Rams refigured – principles for digital deployment

Indifference towards people and the reality in which they live is actually the one and only cardinal sin in design – DIETER RAMS